Comescore
The plugin integrates with Comscore for audience measurement and analytics by configuring the ComScore ID and C3 parameters.
The plugin was purpose-built to ensure effortless integration with Comscore, enabling comprehensive audience measurement and analytics. To set it up, all you need to do is configure the following paramteters:
- ComScore ID.
- ComScore C3 parameter, which allows you to specify and attribute video plays to a particular web property.